{"id":414,"date":"2020-12-11T14:14:55","date_gmt":"2020-12-11T14:14:55","guid":{"rendered":"http:\/\/playnprint.com\/digisphere-marketing\/?p=414"},"modified":"2020-12-15T07:44:55","modified_gmt":"2020-12-15T07:44:55","slug":"this-new-gmb-feature-might-create-problems-for-car-dealerships","status":"publish","type":"post","link":"https:\/\/playnprint.com\/digisphere-marketing\/this-new-gmb-feature-might-create-problems-for-car-dealerships\/","title":{"rendered":"This New GMB Feature Might Create Problems for Car Dealerships"},"content":{"rendered":"\n<p>One digital channel a dealership has is a listing with Google My Business (GMB). Google recently announced that it can now pull <a title=\"Automotive Search Engine Optimization\" href=\"http:\/\/playnprint.com\/digisphere-marketing\/seo\/\" class=\"color-blue\">information about a business<\/a> from Facebook. <\/p>\n\n\n\n<!--more-->\n\n\n\n<p>One digital channel a dealership has is a listing with Google My Business (GMB). Google recently announced that it can now pull <a title=\"Automotive Search Engine Optimization\" href=\"http:\/\/playnprint.com\/digisphere-marketing\/seo\/\" class=\"color-blue\">information about a business<\/a> from Facebook. This may sound like a good idea, but it can be a problem for a dealership if their information on either platform is not up-to-date or optimized.<\/p>\n<figure><img loading=\"lazy\" src=\"http:\/\/playnprint.com\/digisphere-marketing\/wp-content\/uploads\/2020\/11\/google-headquarters.jpg\" alt=\"Where's the Beef?\" class=\"img-block\" height=\"320\" width=\"750\"><\/figure>\n                    <p>It appears that Google may use this technique to fill in incomplete data on a business listing in GMB. That&#8217;s where the problems can occur. If a business hasn&#8217;t looked at Facebook or other sources to ensure their information is correct, their GMB listing will be populated with data that could be in error or even take a customer to a wrong place or person. Some other reasons dealerships need to correct their business information include:<\/p>\n                    <ul class=\"list-sm\">\n                        <li>Having a consistent and correct name, address, and telephone number (NAP) information improves your dealership&#8217;s SEO accuracy and search ranking, particularly for local searches<\/li>\n                        <li>Taking the time to update across all platforms decreases the likelihood that Google will pull incorrect information into your GMB profile<\/li>\n                    <\/ul>  \n                    <p>The process of getting your GMB information consistent with other platforms is called optimization, and it is valuable because:<\/p>                   \n                    <ul class=\"list-sm\">\n                        <li>Correct business information means better search results<\/li> \n                        <li>It provides you better customer tracking because you can see results for GMB phone calls, visits to your website, and location searches<\/li>\n                        <li>You can quickly connect with customers who are ready to buy your vehicles<\/li>\n                    <\/ul>\n                    <p><strong>DigiSphere Marketing<\/strong> can assist you with your GMB and social media platform profiles, as well as ensuring that you are SEO optimized for your model line and location. We are a full-service digital marketing agency that can provide website services, SEO, PPC, reputation management, social marketing management, and so much more. For more information call DigiSphere Marketing at <a title=\"Automotive Digital Marketing\" href=\"tel:18008074079\">800-807-4079<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>One digital channel a dealership has is a listing with Google My Business (GMB). Google recently announced that it can now pull information about a business from Facebook.<\/p>\n","protected":false},"author":1,"featured_media":419,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_vp_format_video_url":"","_vp_image_focal_point":[]},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/playnprint.com\/digisphere-marketing\/wp-json\/wp\/v2\/posts\/414"}],"collection":[{"href":"https:\/\/playnprint.com\/digisphere-marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/playnprint.com\/digisphere-marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/playnprint.com\/digisphere-marketing\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/playnprint.com\/digisphere-marketing\/wp-json\/wp\/v2\/comments?post=414"}],"version-history":[{"count":7,"href":"https:\/\/playnprint.com\/digisphere-marketing\/wp-json\/wp\/v2\/posts\/414\/revisions"}],"predecessor-version":[{"id":565,"href":"https:\/\/playnprint.com\/digisphere-marketing\/wp-json\/wp\/v2\/posts\/414\/revisions\/565"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/playnprint.com\/digisphere-marketing\/wp-json\/wp\/v2\/media\/419"}],"wp:attachment":[{"href":"https:\/\/playnprint.com\/digisphere-marketing\/wp-json\/wp\/v2\/media?parent=414"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/playnprint.com\/digisphere-marketing\/wp-json\/wp\/v2\/categories?post=414"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/playnprint.com\/digisphere-marketing\/wp-json\/wp\/v2\/tags?post=414"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}